5 Things Every Copywriter Needs to Know About Their Prospects …
How to uncover the clues to what's driving your prospect.
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3 Things a Blogger Can Do to Secure Financial Stability
Unless you’re a superstar blogger who’s got it made, the chances are that you don’t – or can’t – rely on your own blog to bring home the bacon. That’s the stark reality, which we all have to face....
View ArticleThe Learned Copywriter: The many (and sometimes strange) things you learn …
As it happens, I have an A-Level in Geography. I'll prove it. Ask me a question. Simply shout it at your computer, no one will think you're weird. Whatever your question was the answer is 'Oxbow Lake'....
View Article9 Things to Make Your Website Rock – Part 2: WordPress SEO Plugin
The WordPress SEO Plugin is perfect for the busy small business owner who isn't an SEO pro, but still wants some Google love for his website.
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10 things I love about your emails (and related arts)
1. I love one…clear…message Don’t know about you, but I get lots of emails trying to tell me 78 different things at once. Presumably so that they don’t have to send me 78 emails. But you have to pick...
View Article6 Million Things That Can Go Wrong With Your WordPress Site
Million-Dollar Tip: Not all hosts are created equal. If you are not very technical or just want someone else to worry about performance and security for you, choose a company like Synthesis from...
View Article5 things your SEO copywriter needs to create powerful content
Guest author Courtney Ramirez discusses the five things an SEO copywriter needs to know to create powerful, targeted, conversions-driving content.
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31 things I need to see on your ecommerce product page
Product page essentials The following features are a must for any product page. This is the basic information that shoppers want to see before making a purchase decision. Product title Use the H1 tag...
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8 Things I Wish I Knew When I Started Blogging
I bet I know what you’re thinking right now: What makes this guy’s set of blogging lessons special? Honestly, there are more than enough posts like this online, so it seems like there’s really nothing...
View Article14 (debatably useful) things i've learnt as a copywriter
As my GCSE geography teacher was trying to recover the trundle wheel i'd semi-accidentally got stuck up a tree, he rather shrilly declared that i'd never learn. In this incident I had little cause to...
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